After a successful soft-opening last week, Mills Fleet Farm hosted their Grand Opening Event Saturday morning.
The event kicked off with a ceremonial flag raising and ribbon-cutting before the public was invited inside for the special event.
There were a number of free giveaways for the early risers such as hats, coffee samples, and frisbees.
Throughout the day customers can participate in a scavenger hunt to be entered for one of many bigger prizes, and there will be guest appearances from Sporting Chef Scot Leysath, and Sioux City Explorers own Mascot Slider.
The grand opening event will be going on until 9:00 pm Saturday night.